User testing is a thing you need like nothing else to build a successful product design. With Internet doing this is very simple and you may even not spend much time and money on it if you know how to do it smartly.
Here are 3 ways you can choose from to do remote web usability testing without much effort:
- Screen-sharing session
First, you can run a remote screen-sharing meeting with your users and record it. This method of doing web user testing is normally as effective as speaking to your users face to face. All you need to conduct it is fast connection and a headset. There are some steps you should follow using this method:
- Install a screen-sharing program like LiveLook or GoToMeeting.
- Get a screen-recording tool like Camtasia Studio.
- Find a user participant.
- Call that person and ask him or her to share their screen with you. Ask questions with an open end and listen without interruption.
- Analyze the recorded session.
- Automated user research
This method requires no human interaction. It suggests using different online tools for conducting automated research studies by gathering user feedback. There are task-based usability tools (such as Usabilla), tools for card sorting (such as WebSort), and analytical tools (such as ClickTale, or CrazyEgg). These tools look at various aspects of user behavior and let users input their comment. However, they are unable to provide much insight into their behavior’s motivation, or some qualitative information. That’s why it’s more useful when applied to testing certain features and used in combination with other methods.
- Qualitative research services
The third way is something between the two previous. It doesn’t require your personal interaction with users, but at the same time gives a sense of real-time feedback and provides you with some qualitative data. Tools like Usertesting.com and TryMyUI get users to record their images, webcam videos, and spoken feedback on your product.
Use one way or combine all the three – these methods are sure to contribute to your better product design concept and bring success to your undertakings!